You have a plan, right? When I work with clients, I’m never surprised that they don’t have editorial calendars in place, even if they have heavy content needs. Creating content for most businesses, after all, is simply a means to drive profit. When I work with writers, however, I am […]
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Raise your hand if you’ve been frustrated by a website in the past? Thinking back, can you remember what it was that made your experience frustrating? Chances are high that you were dealing with a site which lacked some essential features which we intuitively enjoy but can’t always quantify. Today […]
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In my work life, I run into this issue nearly every day. It is frustrating and infuriating and I bet that when you stop and think about it, you’ll realize that you deal with it as well. The problem is that of people being accidentally condescending. Sure, there are plenty […]
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